Company Profile - who we are and what we do
OMW is a young and dynamic media company specialising in Out-of-Home. We offer companies the best suited media to advertise their brands and reach their target demographics by pinpointing the media that will bring the highest returns (ROI) and brand recall. Every company is different and every company has different needs. In today's fast changing world every company needs an edge to keep up with today's ever-changing consumer trends and behaviours. The out-of-home advertising segment has increased in importance, due to a lack of viewership caused by busy work schedules and longer commutes. Out-of-Home advertising increases the number of connect points with consumers and engages consumers on different levels.
We know that brand awareness plays a very important role on every successful brand. Without brand awareness and brand recognition the brand will cease to exist! On the other hand we have all seen successful marketing campaigns that have resulted in products being household names. There are various OOH marketing opportunities in the market place, however not all companies have the financial resources or the luxury to explore the various advertising mediums. Even with a big budget the challenge lies in creating advertising consumers will remember. Our goal is to offer clients advertising mediums that will raise brand awareness without breaking the bank. We will test the effectiveness of your message in each medium to find the best vehicle for promoting your products and services.